Hello! I'm Vlada! Originally from Russia, I've spent 5 years in London, UK, getting my BA in Public Relations and MSc in Marketing, immersing myself in advertising and PR agency work (M&C Saatchi, Kallaway PR and Represent), but mostly looking at street art and eating bagels on Brick Lane.

And now I have found myself in Istanbul, this crazy, chaotic but wonderful place. I've discovered a thriving and vibrant startup scene here in Istanbul. I have plunged into the world of product marketing & growth hacking and became a Marketing Manager for a mobile analytics start up. 

It is certainly quite a journey, and I want to take you along by writing about Istanbul startup news, my lessons in product marketing, and more (please tolerate some of my life musings as well)!

What Can I Help You With? 


content management

I help companies create and manage clear, consistent, helpful and persuasive content. Let me nail your content strategy, social media, email marketing, press releases, copywriting, and community management. 

Marketing for growth

Accelerating growth of your startup by creating a digital marketing strategy: objectives, channels, KPIs and analytics. Setting up growth activities (seeding, parsing, automation, user-generated content & other mischief).


brand storification

If you want to make your brand unforgettable & irresistible, let's have a branding workshop, where I deconstruct everything and go back to the roots, the intentions, the story, to extract your brand's uniqueness.